All Press Releases for 03/25/2012


Harlem Singer Lovon Bond, With CD Produced by Kevin Johnston and Liz Herrera of The Plan A Project, Catches On in China



Lovon Bond of Harlem has discovered that his unusual voice is breaking down international boundaries.

FOR IMMEDIATE RELEASE
NEW YORK, N.Y. / PR FREE / Mar 25 2012 --
Sometimes one has to leave the neighborhood to find home.

On a not-so-quiet street in Harlem, singer Lovon Bond spends most of his time alone in his apartment. He ventures out to take the train to a recording studio to put the finishing touches on his CD, “Love On,” or to rehearse for his concert at Lincoln Center in New York City.

“I’m focusing on listeners around the world, along with my neighborhood,” Lovon says.

His neighbors might be surprised to hear that his songs are getting praise from listeners from countries like China, France and the Netherlands. His singles, “Love On,” “My Heart’s A Liar,” and “This Is Not A Song” have been broadcast worldwide, and fans from as far away as Jerusalem and Bangkok have written.

“I don’t do music that is black, white or Hispanic or any of the ethnic labels that divide listeners,” Lovon says. “I don’t aspire to sing down the street; I aspire to sing down barriers.”

Lovon prefers to play venues like Lincoln Center’s New York Public Library for the Performing Arts. He also performs for charity events such as the March of Dimes “March for Babies” fundraiser hosted by Giants Quarterback Eli Manning.

“The people who enjoy my singing tend to be thoughtful, loving listeners who seek more from music than a moment’s entertainment,” says Lovon.

His CD, “Love On,” produced by Kevin Johnston and Liz Herrera of The Plan A Project, emphasizes Lovon’s soulful, R&B-tinged falsetto that soars with surprising richness, but the material delves into Neil Young, David Gates and Bread, and Motown.

The original songs explore jazz influences reminiscent of Antonio Carlos Jobin and rock songs that owe much to Sting and Roy Orbison. One acoustic track harks back to 1940s jazz ballads, while songs like “Na Na Na Na” have a decidedly-modern indie-rock feel.

Missing are any expressions of bitterness or victimization as Lovon charms his way through the tough-but-optimistic “Love On.”

A young girl in Colombia picked Lovon’s current singles. “The producers asked her to choose her favorites because she was such a fan. She chose well because those songs have gotten a strong response in France, China, Japan and Brazil.”

While singing to the world, Lovon stays home. Harlem beats drift through his window and seep into the feel of his living room rehearsal as he practices a Latin-tinged tune written by one of his producers and a country song written by Hank Williams Sr., “So Lonesome I Could Cry.”

“The loneliness and isolation get to me sometimes, but I keep thinking about thefriends I'm making worldwide. I've come to realize music has no color. I'm trying to touch hearts, and all our hearts are the same color.”

Visit http://www.theplanaproject.com.



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